Firms’ Characteristics: A Preliminary Study Of Family Takaful Demand In Malaysia

Norizan, Remli and Muhamad, Muda and Romzie, Rosman (2018) Firms’ Characteristics: A Preliminary Study Of Family Takaful Demand In Malaysia. International Journal of Accounting, Finance and Business, 3 (14). pp. 1-14. ISSN eISSN: 0128-1844

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This paper aims to examine the impact of firms’ characteristics namely income, age, size and agents on Family Takaful demand in Malaysia. Secondary data are used to conduct the hypotheses testing on 25 Takaful operators which offer Family Takaful protection in Malaysia from the year 2008-2016. The regression model pooled OLS, random-effect model and fixed-effect model were conducted. The Hausman test results showed that the random-effect model is better than the fixed-effect model. The results showed that the size of the firms (lSize) and agents’ performance (lFees) were positive and they significantly affected family Takaful demand in Malaysia. Firms’ income (lInc) and firms’ age (Age) were negative and insignificant in explaining the Family Takaful demand in Malaysia. Hence, these findings suggest that the size of the business and promoting a good agents’ performance within firms is important in order to uphold the industry sustainability.

Item Type: Article
Uncontrolled Keywords: Takaful, Firms’ Characteristics, Takaful, Demand, Agents’ Performance
Subjects: H Social Sciences > HG Finance
H Social Sciences > HQ The family. Marriage. Woman
Divisions: Faculty of Business and Management
Depositing User: Rafidah M.Saaid
Date Deposited: 17 Feb 2022 02:18
Last Modified: 17 Feb 2022 02:18

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